Pretio Asset Innovation Inc.
"We help owners put the value of their assets to work through potential financing and income opportunities while retaining ownership."
What We Do
Valuable assets can be costly to hold, difficult to finance, and slow to sell. PretioAI and its partners are developing a way for qualified assets to support financing or potential income-producing activity while owners retain ownership.
Review and Qualify
Independent specialists check ownership, value, existing obligations, and material risks. An Asset Qualification Committee decides whether an asset relationship meets the required standards. PretioAI develops the methods and tools that support the process.
Set the Collateral Limit
An asset’s estimated value is not necessarily the amount available for financial use. Debt, legal claims, selling difficulty, and other risks are considered before a risk-adjusted limit is set. That limit is not cash, a sale price, or a promise of financing or income.
Track Approved Uses
PretioAI’s tools record decisions and track how much capacity remains available. Separate participants may arrange financing or income-producing activity, subject to their own agreements, approvals, and risks.
Reviewed assets. Clear rights. Carefully managed opportunities.
How It Works
An asset is independently reviewed before a collateral limit is approved and recorded. A separate Specialized Treasury then tracks any permitted activity against the remaining limit. Each use requires its own agreements and approvals.
Asset Information
The owner supplies documents and information about the asset.
Independent Review
Specialists check ownership, value, obligations, and risks.
Collateral Limit (ECV)
The Asset Qualification Committee decides whether the relationship qualifies. If approved, a risk-adjusted limit is set.
Approved Record (QCR)
Required agreements and controls are put in place, and the relationship is recorded.
Specialized Treasury
A separate structure tracks approved uses and remaining capacity.
Asset-Linked System
Approved Uses
Financing, liquidity, improvements, or income-producing activity may be considered under separate terms.
prtoX
A proposed financial instrument that may be issued within approved Treasury capacity.
Separate Payment System
prtoUSD
A proposed U.S. dollar instrument for eligible payments and settlement, with a separate issuer and dollar reserves.
prtoUSD may be used to pay for or settle an eligible transaction. Its dollar reserves remain separate from the assets and collateral supporting the prtoX system.
Two Systems, Different Purposes
PretioAI and its partners are developing two separate systems. prtoX is intended to connect approved assets with potential financial activity. prtoUSD is intended for eligible U.S. dollar payments. They may be used in the same transaction, but they have separate assets, reserves, and legal rights.
prtoX — Putting Approved Assets to Work
What it is: prtoX is a proposed digital financial instrument that may be issued only within the collateral limit approved for a Specialized Treasury. It does not give a holder direct ownership of an underlying asset.
How it may be used: Approved programs may allow eligible holders to take part in financial activity connected to qualified assets. One proposed program, prtoS, may provide a way to participate in income actually received from approved activity. Another, prtoR, is a proposed process for requesting an orderly exit. Their final terms, availability, and limits have not been established. Buying prtoX does not guarantee income, a buyer, a particular price, or an exit.
Who supports the system: Pretio Foundation, a proposed Cayman Islands foundation company, would provide defined oversight. Treasurix Digital Technologies Ltd., a proposed Cayman Islands company managed Pretio Global Assets Inc., a proposed U.S. Virgin Islands company, would support systems, collateral records, monitoring, and reporting.
PretioAI’s proposed participation: PretioAI plans to participate through Pretio Global Assets Inc. in the initial development and potential purchase of prtoX under a Simple Agreement for Future Tokens (SAFT), an agreement setting terms for tokens that may be delivered later. Later private offerings or public sales may be considered under separate terms and applicable legal requirements. Pretio Global would act under its own agreements and would not automatically be the prtoX issuer.
prtoUSD — U.S. Dollars Payments
What it is: prtoUSD is being developed as a U.S. dollar instrument for eligible payments between businesses and institutions. Subject to the issuer’s rules and applicable law, participants may use it to pay for purchases or settle other permitted transactions.
How the systems may connect: Where permitted, an eligible buyer may use prtoUSD to purchase prtoX. That purchase is a separate decision. Any potential income would depend on the applicable prtoX program, its final terms, and income actually received from approved activity. Holding prtoUSD does not itself generate that income.
Who is responsible: PretioAI leads prtoUSD’s commercial development, including payment uses, technology connections, and issuer relationships. A separate regulated issuer or banking partner will be responsible for issuing and redeeming prtoUSD, maintaining its dollar reserves, and carrying out required compliance work. The issuer structure and final product terms remain to be established.
prtoUSD’s dollar reserves will not support prtoX or the Specialized Treasuries.
Who Does What
PretioAI and its partners have different responsibilities. Each acts under its own agreements and governing documents.
PretioAI - Builds the Methods and Tools
Builds tools to review assets, document decisions, and track approved collateral capacity. PretioAI may also provide services, develop commercial relationships, and make approved investments.
Independent Specialists - Review and Qualify
Outside specialists verify key asset facts. The Asset Qualification Committee decides whether an asset relationship meets the required standards.
Asset-Linked Partners - Manage Approved Assets
Separate Specialized Treasuries track approved relationships by asset type. Pretio Foundation may provide oversight, Treasurix may provide systems and records, and Pretio Global may participate in approved investments.
prtoUSD Issuer - Manage the Dollar Token
A separate regulated issuer or banking partner will issue and redeem prtoUSD, maintain its dollar reserves, and carry out required compliance work.
These responsibilities do not create one company or one shared pool of assets and reserves.
Specialized Treasuries by Asset Type
Different assets require different approaches to verification, valuation, insurance, custody, financing, and realization. The proposed offshore architecture therefore uses separate Specialized Treasuries rather than treating all approved assets as one pool.
Precious Metals and Mining
Mineral interests, mining-related rights, refined metals, and vaulted commodities, subject to asset-specific review and controls.
Energy and Natural Resources
Energy interests, production-related rights, royalties, and associated assets, subject to applicable technical and legal review.
Real Estate and Property Credit
Property interests and related credit assets, reviewed in light of title, valuation, existing obligations, and market liquidity.
Fine Art, Gems and Collectibles
Eligible tangible assets reviewed for authenticity, provenance, ownership, insurance, custody, and marketability.
Private Credit, Securities and Structured Finance
Eligible financial assets and rights assessed under the standards appropriate to their legal structure, counterparties, and liquidity.
Each Treasury would keep its own records, obligations, available capacity, and risk limits. Participation in one would not automatically give a person rights in another.
Potential Future Treasury Areas
Additional asset categories may be considered as the system develops. Each would require its own review standards, agreements, controls, and approvals.
Infrastructure, Technology and Strategic Assets
May include eligible infrastructure interests, technology-related assets, and other strategic assets, subject to asset-specific qualification, valuation, and risk controls.
Agriculture, Water and Sustainable Resources
May include eligible agricultural interests, water-related rights, and other resource assets, subject to verification of ownership, legal rights, operating risks, and marketability.
Leadership and Advisors
PretioAI's leadership and advisors bring experience across asset development, corporate strategy, finance, payments, technology, compliance, insurance, and capital markets. Each person's role with PretioAI is distinct from the responsibilities of other proposed ecosystem participants.
Daniel A. Carr
Chairman, President & Chief Executive Officer
Leads PretioAI's corporate strategy and development. Daniel brings experience in enterprise systems, technology infrastructure, acquisitions, and building companies for growth.
Joseph Farkas
Chief Financial Officer
Guides PretioAI's financial strategy and corporate reporting. Joseph brings senior banking and financial leadership experience in the United States and Latin America.
Pier S. Bjorklund
Chief Strategy & Corporate Development Officer
Leads corporate strategy, business development, and strategic relationships. Pier brings more than 25 years of experience across capital formation, partnerships, and company development in multiple industries.
Daryn Barney
Chief Revenue Officer
Supports commercial development and financial-services partnerships. Daryn brings more than 27 years of experience in fintech, banking, payments, and digital financial services.
Randy Leonard
Chief Technology Officer
Guides technology architecture and systems development. Randy brings more than 32 years of experience in payments, financial technology, and enterprise platforms.
Antonio De La Mora
Chief Compliance Officer
Guides PretioAI's compliance planning and risk controls. Antonio brings extensive experience in financial-crime compliance, sanctions, and financial-services risk management.
Jack Robinson
Chief Client Officer
Supports client relationships and institutional engagement. Jack brings experience in banking, payments, fintech partnerships, and client onboarding.
David Bolton
Chief Marketing Officer
Leads brand and marketing strategy. David brings extensive experience in international business development, licensing, and partnerships.
William R. Eilers, Esq.
Corporate & Securities Counsel
Advises PretioAI through Smith Eilers on corporate governance, capital formation, securities matters, and related legal issues.
Joseph K. Latona Jr.
Capital Markets & Securities Advisor
Advises on capital markets, securities infrastructure, and financial technology. Joe brings experience in trading, private markets, and alternative investment platforms.
Josh Acosta
Insurance & Risk Advisor
Advises on commercial insurance, asset protection, and risk-management relationships. Josh is Co-Founder of UWIB Risk & Insurance Solutions.
Connect With PretioAI
We welcome inquiries from asset owners, institutional partners, service providers, and prospective investors interested in learning about PretioAI.
Contact Us
Pretio Asset Innovation Inc.
222 Lakeview Ave., Ste. 800
West Palm Beach, FL 33401
Phone: (561) 379-1220
Email: IR@pretioAI.com
Explore the Offshore Ecosystem
Learn about the proposed Pretio Foundation and the separate asset-linked architecture.
Information about any investment opportunity, if available, will be provided through the applicable offering materials and procedures.
Legal Disclaimer and Terms of Use
Developing Technology & Ecosystem
This website is provided for general informational purposes only and describes Pretio Asset Innovation Inc., its technology and services, and elements of the developing Pretio ecosystem. Certain structures, technologies, programs and financial instruments described here are proposed or under development and may change. Nothing presented here should be interpreted as confirmation that any product, service, transaction or financial instrument is currently available, approved or authorized by any regulatory authority.
Separate Participants
Pretio Asset Innovation Inc., Pretio Foundation, Pretio Global Assets Inc., Treasurix Digital Technologies Ltd., Specialized Treasuries, independent service providers, and any issuer, banking partner or other regulated participant are separate parties. Their respective roles, responsibilities, rights and obligations are determined by their own governing documents, definitive agreements and applicable law.
PretioAI's Role
Pretio Asset Innovation Inc. develops methods and technology for asset qualification, collateral analysis, records and monitoring and may provide advisory, technology, onboarding and other commercial services. PretioAI does not independently perform third-party asset verification or valuation, issue prtoX or prtoUSD, maintain prtoUSD reserves, or exercise responsibilities assigned to Pretio Foundation, Specialized Treasuries or other independent or regulated participants.
Developing Financial Instruments
prtoX, prtoS, prtoR and prtoUSD are proposed or developing financial instruments and related mechanisms. Their final structures, terms, rights, availability and regulatory treatment remain subject to development, applicable law and definitive documentation. Qualification of an asset or establishment of collateral capacity does not guarantee financing, income, liquidity, market value, a buyer or an exit. prtoUSD is being developed separately from the asset-linked prtoX system and is intended to operate through a separate regulated issuer or banking partner responsible for issuance, redemption, dollar reserves and applicable compliance.
No Offer or Advice
Nothing on this website constitutes an offer, solicitation, recommendation or commitment with respect to any security, financial instrument, financing, transaction or other financial arrangement. Nothing presented here constitutes investment, legal, tax, accounting or financial advice. Any offering, transaction or participation opportunity, if made available, would be subject to applicable law, eligibility requirements and definitive agreements and documentation. Visitors should conduct their own due diligence and consult appropriate legal, tax, accounting, financial and other professional advisers before making decisions based on information presented on this website.